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Business Plan has to be summarized clearly and precisely. The plan also has to be analyzed from both inside and outside point of view. Innovation Engine suggests that a business plan has to be about 20 pages in length followed by the following format.
 

・ Business Description

・ Vision / Mission / Objectives

・ Management Team
 

・ Product Description

・ Product/Technology Core Competencies

・ Competition and Competitive Advantages

・ Milestones
 

・ Market Description

・ Characteristics of the Market (Size, Growth, Trend etc.)

・ Market Suitability and Product Compatibility
 

・ Target Client/Customer Analysis

・ Sales Plan

・ Production Plan

・ Product Development Plan

・ Product Price
 

・ Financial Statements: B/S, P/L, and Cash Flow Statement (3 years)

・ Business/Equipment Investment Plan

・ R&D Investment Plan

・ Human Resource Investment Plan

・ Other Financial Plan
 

・ Amount & Purpose of Investment

・ Firm Valuation